Welcome to the Aussie Specialist Program, created and managed by Tourism Australia and the nation's State and Territory Tourism Organizations.
This innovative online course is designed to give you the knowledge and skills needed to sell Australia effectively to your customers. The country offers a range of diverse and unforgettable experiences in breathtaking locations that will have your customers coming back for more.
Successfully complete five training modules to become a qualified Aussie Specialist – this will not only give you the confidence to sell Australia, it will give your customers the confidence to book with you.
Meet our Aussie Specialist Ambassadors
Meet our winners and learn more about their exciting Australia adventures to come in March.
Visit the set of Australia
This year, Tourism Australia kicked off a new marketing push aimed at enticing more Americans to experience why There’s Nothing Like Australia. This campaign is the biggest Tourism Australia has run in the United States since Paul Hogan’s famous Come Say G’Day ads more than 30 years ago. Find out more
To continue the momentum, Tourism Australia launched a series of videos inviting Americans to visit the 'set' of the movie and book a trip Down Under. Starring Aussie actor Luke Hemsworth (Westworld & older brother of Chris), the below video takes US travelers on an exclusive behind-the-scenes tour of the Dundee movie backlot, showcasing the spectacular experiences across Australia.